Optimum Outlet, which started its activities as Ankara’s first shopping center on 29 October 2004, became one of the largest outlet shopping centers of Turkey after the construction of the additional building on 18 November 2006.

Shopping Center


Ankara, Turkey


38.000 m²

Number of Stores:


Opening Date:

October, 2004

As a discount center for quality shopping with its modern architecture and shopping options with many alternatives, Optimum Outlet includes many stores such as Vakko, Boyner Outlet, Guess, Tommy Hilfiger, Skechers, Media Markt, Teknosa, Nike, Adidas, Mudo, Koton, Flo, Toyyz Shop, Defacto, LCW, Mavi, Ayakkabı Dünyası, Yves Rocher, Penti, Derimod, Network, Armağan Oyuncak, Madame Coco, Playland, Rollhouse, Avşar Sinema. Optimum Outlet also offers its visitors Turkish and world cuisines with its cafes and restaurants including Starbucks, KFC, MC Donalds, Burger King, Kahve Dünyası, Zeynel Çilli, HD İskender, Tavuk Dünyası and Burger Make among others.

Optimum Outlet, as a destination area frequently visited by the residents of Ankara, hosts an average of 30,000 people on weekdays and an average of 55,000 people on weekends. As the first shopping center of the region, Optimum Outlet has become an attraction center for visitors wishing to purchase the products of quality brands at the most affordable prices, with its slogan “Spend Optimum, Live Maximum”.

Optimum Outlet has a wide customer profile with its proximity to districts such as Eryaman, Etimesgut, Elvankent, Batıkent, Çankaya, Yenimahalle and Ümitköy and serves an average of 1 million visitors a month thanks to its location connecting the Ankara Highway, Istanbul Highway and Ayaş Road.

Awards and Certificates
ICSC (Shopping Centers & Retailers Association)
2010 Best Shopping Center of Europe Award / Special Outlet Category

AMPD (Shopping Centers and Retailers Association)
2010 Best Shopping Center of Turkey Award

Stevie – Bronze Award – Garage Days
2019 Best Event Award

MARCOM (Gold Award) – Garage Days
2019 Integrated Marketing Awards