Istanbul Optimum Premium Outlet, awarded with the prize of best outlet both in Europe and in Turkey, has been changing the shopping habits of its visitors reaching almost 13 million a year, by innovating the social urban life with its modern and friendly spaces. Offering unlimited shopping and entertainment opportunities to its visitors, Optimum also creates a social environment where shopping becomes a lifestyle. With its modern cinemas, Anatolian side’s first and only skating rink of real ice of 541 m2, 5D movie theater and children’s playgrounds, the center offers its visitors entertaining times, adding privilege to their shopping pleasure.

Visitors of Optimum can enjoy the outdoor terraces and different tastes in its food court area consisting of local and foreign brands with a seating capacity of 1,500 people, all in natural daylight.

Awards and Certificates
ICSC (Shopping Centers & Retailers Association)
2010 Best Shopping Center of Europe Award / Special Outlet Category

AMPD (Shopping Centers and Retailers Association)
2010 Best Shopping Center of Turkey Award